Our mission is to use new technology to elevate interactive XR content and experiences through world class storytelling and play.

We value inclusivity in many forms - our UX design, code biases, representation, release strategies, narrative creation and team dynamics to ensure we are accountable for helping create an equitable immersive landscape.

SIOBHAN MCDONNELL

Siobhan is an Emmy-nominated producer specializing in documentary and XR games, recently producing the award-winning VR game The Pirate Queen starring Lucy Liu. With a track record in building independent studios and producing acclaimed XR projects, she has worked with BBC, Universal, and Warner Bros. A BAFTA member, Siobhan holds MAs in Immersive Storytelling and Anthropology, driving innovation through storytelling and play.